Articles about AI Discovery Files, AI Site Identity, and optimising your business for AI-powered search.
Apple confirmed that Google's Gemini AI will power a redesigned Siri across 2.5 billion active devices. The same model behind Google AI Overviews and Chrome's auto-browse agent will now process voice queries from every iPhone. UK businesses with structured data and AI discovery files will be visible across all three platforms at once.
OpenAI's ChatGPT ads are rolling out to US users this week at $60 CPM with $1 million minimum budgets. UK businesses are completely locked out. US-only, agency-only, enterprise-priced. The only way to appear in ChatGPT conversations is to earn it organically.
Google launched auto-browse in Chrome on 28 January, an AI agent powered by Gemini 3 that navigates websites, fills forms, and completes purchases on behalf of users. With 3+ billion Chrome users and a $1 trillion agentic commerce projection from McKinsey, the question for UK businesses is whether their websites work for AI visitors, not just human ones.
Britain's CMA proposed conduct requirements on 28 January that would let publishers opt out of AI Overviews without losing search visibility. The first use of Digital Markets Act powers also requires fair ranking and proper attribution. Consultation closes 25 February, but for most small businesses, the real question is not whether to opt out.
Traditional SEO is no longer enough. Generative Engine Optimisation (GEO) requires different website design priorities: structured answer blocks, schema markup, AI discovery files, and content architecture that AI systems can cite. Research shows GEO-optimised content improves AI visibility by up to 40%.
Google made Gemini 3 the default model for AI Overviews globally on 27 January, reaching over one billion users. Users can now flow from AI Overviews into AI Mode conversations. The second click is dying. Here is what UK businesses must change about their websites to stay cited.
We ran our AI Visibility Checker on 100 UK small business websites across six industries (trades, professional services, health and beauty, hospitality, retail, and property). Only 3 had any AI discovery files. The average visibility score was 31 out of 100. Here is the full industry breakdown.
The European Commission has opened formal DMA proceedings requiring Google to share anonymised search data with rival search engines and AI chatbot providers. The ruling could reshape how businesses are discovered online.
Google's AI Mode can now access Gmail and Photos to personalise search results. When AI knows each user's purchase history and brand preferences, how do UK businesses stay visible?
GOV.UK Chat, the government's AI chatbot powered by GPT-4o, is rolling out publicly in 2026. When it answers questions about business services, will your company be recommended?
OpenAI announced a programme at Davos to partner with governments and deploy ChatGPT across national education systems. Eight countries join the first cohort, with the UK pursuing its own AI education initiatives.
OpenAI is rolling out age prediction technology across ChatGPT to restrict content for users under 18. Here's what businesses need to know about this shift in AI platform governance.